ADMEC Multimedia Courses

SEO Master Course

A Certified SEO Training Course

Mode: 

Online and Classroom

Duration: 

3 Months
ADMEC Placement Bronze Guarantee Course

Search Engine Optimization (SEO) is widely used technique of digital marketing over the internet. SEO tricks & techniques enable the website owners to rank higher in search engine result pages (SERPs). That is to say, “higher the visibility in search engines, probability of being visited by great amount of audience”.

Ranking higher in search engines is a complex process can only be possible through Search Engine Optimization (SEO) techniques. ADMEC Multimedia Institute is the well-established institute in Delhi-NCR imparting sophisticated training in SEO the field of Digital Marketing. At our institute students of SEO Course will get trained in advanced SEO techniques which enable them to make business websites rank higher and reachable to large amount of audience.

ADMEC’s SEO Master Course is an advanced course in Search Engine Optimization (SEO) which covers designing of essential stuff like website and ads, on-page and off-page SEO, SMO etc. The SEO Master course is spread across 3 months duration. Here students will get trained in fundamentals of search engine & their algorithms, types of SEO, keywords research & analysis, on-page and off-page optimization, social media optimization, performance analysis and reports etc.

Prerequisites to Join this Advanced SEO Course

Candidates who want to pursue the Advanced SEO Master Course from our institute should have familiarity with Windows or Mac operating system, and basic computer & Internet skills only. Prior knowledge of web page designing using graphic software, and HTML & CSS would be an added advantage.

What You Study?

Introduction to SEO

  • What is SEO?
  • Why SEO is important for a business?
  • A General overview on all SEO best practices    
  • What is a search engine?
  • Anatomy of a search engine
  • Types of search engine  
  • Primary search engines
  • Secondary search engines
  • Targeted search engines  
  • What is query interface?

Search Engines and their Algorithms

  • About search engine results pages
  • Explaining crawlers, spiders, and robots
  • Important search algorithms
  • Retrieval and ranking in SEO
  • Search characteristics
  • How search engines work
  • SEO means hard work!

Types of SEO and How They are Used?

  • White hat SEO
  • Black hat SEO
  • Gray hat SEO

What you need before Starting SEO for a Website?

  • You need a website
  • Installing WordPress
  • Exploring WordPress
  • WordPress themes
  • WordPress extensions
  • Creating a website using WordPress
  • Hosting & Domain
  • Uploading website on server

The Theory Behind the Long Tail Search

  • What is long tail search?
  • How the long tail act
  • Characteristics of long tail keywords
  • Broad head vs. long tail

Importance of Keywords for Your Website

  • Why keywords are important
  • Research of keywords
  • Selecting keywords
  • Patterns, proximity, and stemming
  • Natural language vs. Boolean searches

Tips to Build A SEO Friendly Website

Internal Ranking Factors

  • Amount of text on a page
  • Keyword density
  • Location of keywords on a page
  • Text format and SEO
  • Creating Meta tags
  • Keywords in links
  • Content is king
  • Long-term content planning
  • Keyword density and SEO

Planning Site Structure

  • Domain name
  • Number of pages
  • Page name or URL planning
  • Image name planning
  • About heading tags and their planning
  • Alt attribute
  • Link title

Very Common SEO Mistakes

  • Errors (401, 404, 301 and 302 etc...)
  • Canonical error
  • Handling page redirections
  • Checking HTTP requests
  • Checking validation of your HTML and CSS

External Ranking Factors

  • Why inbound links are important
  • Link importance (citation index)
  • Link text (anchor text)           
  • Relevance of referring pages
  • Increasing link popularity
  • Link building strategies

Preparing Website to Upload on Server

  • Add favicon
  • XML sitemap creation
  • Add code for Google webmaster
  • Add code for Yandex webmaster
  • Add code for Bing and Yahoo web master
  • Add code for Google Analytics
  • Add urls for Facebook, Twitter, LinkedIn, Google+ etc…

Does Hosting & Domain Matter for SEO?

  • Types of Hosting
  • Types of Domain
  • How to select search engine friendly domain
  • Tips for SEO friendly hosting

Planning Off-Page Optimization

  • URL submission taking in account
  • Article submission and its role in SEO
  • Blog submission
  • PPT submission and tips how to create
  • Directory submission
  • Classified submission
  • Press release submission
  • Forum posting and guest comment
  • Image optimization
  • Video optimization
  • PDF submission
  • Local Listing
  • Question and Answers

Social Media Optimization

  • Blogging
  • Social search
  • Social networks
  • Facebook
  • LinkedIn
  • Twitter
  • RSS Feeds
  • Google+

Overview of various Internet Marketing

  • Display advertising
  • Email marketing
  • Interactive advertising

Preparing Status Reports

  • Live projects
  • How to plan weekly SEO
  • How to create status for client
  • Analysis report
  • Alexa Ranking
  • Analysis our competitors

What You Study?: 

  • Designing of Website Using WordPress
  • Uploading and Maintaining Your Website
  • On-page SEO
  • Off-page SEO
  • Social Media Optimization
  • Performance Analysis and Reports

Career Options: 

SEO Expert, WordPress Designer, SMO Expert, SEO Executive, Senior SEO, On-page SEO Expert etc

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How to Apply?

  • For quick admission, you can visit or call our institute between 8AM to 8PM Monday to Saturday and 10AM to 4PM on Sundays (except 1st and 3rd Sundays and Holidays).
  • If you are looking for online training*, you can directly apply for any of our classroom or online courses after filling the Registration From given here.
  • Our all classroom courses are not available in Online Mode so for more information please call: 9811-8181-22 or 9911-7823-50.
  • If you are applying for online course, you have to pay the Rs.5,000/- (for Indian Students) and USD.100/- (for International Students) as the registration amount*.
  • Group sessions such as sketching, workshops etc. are not available online.

*Note: Registration amount is adjustable in your course fee later.

Beneficiary's Bank Details

Beneficiary's Bank Axis Bank Ltd.
IFSC Code UTIB0000431
Swift Code AXISINBB431
Beneficiary's Name ADMEC
Beneficiary Bank Branch D Mall, Sector 10 Rohini (Rohini West)
Account Number 913020012383882

Learning Methodology

  • Professional and eminent mentors with working experience on real-world industry applications
  • Quality training integrated with advanced technologies and follows well-structured course curriculum
  • Personalized training modes and one-on-one attention guaranteed
  • Access to free books by renowned authors in library
  • Continuous evaluation and feedback during the training
  • Regular doubt sessions and revision lectures
  • Dedicated and efficient lab attendant to assist you in complex projects
  • Portfolio development showcasing projects for each application/software
  • Globally recognized course completion certificate and diploma
  • Resume preparation and interview guidance
  • Commercial Art classes by industry professionals to make you good in conceptualizations
  • Offers placement support through dedicated job portal
  • Lifetime support related to technology/ software

Why Join Us?

  • ISO Certified for Quality and Management
  • Interactive classes with practical and result-oriented teaching methodology
  • Conducts extra-curricular activities like special workshops, quizzes, design competitions which can enhance students knowledge
  • Special scholarship programs for meritorious candidates
  • Air-conditioned and fully power backed up labs
  • 100% Free of cost training scheme for underprivileged candidates
  • Easy monthly installment schemes
  • Tie-ups with many hostels for outsiders
  • Industrial and outdoor trips on regular intervals
  • Windows and Mac Operating Systems
  • 7 Days Open for all the students and working professionals
  • High-tech labs with unlimited internet
  • Daily notifications if not attends class
  • Publish monthly reports for Attendance and Performance status
  • Conduct Best Student of the Month Award every month to boost the competitiveness at the center among the students
  • Very good placement record
  • Students are working in World's Big 4 Companies
  • At last we recommend you to watch all the students feedbacks videos because faces of students will always speak truth.

Training Mode: 

  • Classroom
    • Regular (3-6 Classes each 90 minutes in a week)
    • Fast-Track (Course duration will be half as you attend 6-9 classes each 90 minutes in a week)
    • Weekends (Sat and Sun 3-4 classes each 120 minutes in a week)
  • Online (All above modes are available for online students too)
    • Regular (3 Classes each 90 minutes in a week)
    • Fast-Track (Course duration will be half as you attend 6 classes each 90 minutes in a week)
    • Weekends (Sat and Sun - 2 classes each 120 minutes in a week)

*Terms & Conditions Apply

 

Registered Address

ADMEC MULTIMEDIA INSTITUTE
C-7/114, IInd Floor, Sector- 7, Rohini, Delhi- 85
Landmark: Rohini East Metro Station
Helpline 1: +91 9811 - 818 - 122ADMEC on WhatsApp
Helpline 2: +91 9911 - 782 - 350ADMEC on WhatsApp